Your logo should be designed to work in harmony with your other brand elements, like your colour palette, imagery, patterns and even copy.
Don’t ignore all those logo variations your designer sent you. Each logo variation has its own purpose! Learn what all of the different logo variations are, and how you should use them in your business designs.
Aside from creating, the process involved in designing a stunning (perfect for you) logo or any other design piece is huge. There are many bits, pieces and reasons involved in how we designers price ourselves.