Why you don’t need to make the logo bigger
Your logo should be designed to work in harmony with your other brand elements, like your colour palette, imagery, patterns and even copy.
What your designer wishes you knew about packaging design
Ready to create an unboxing experience that has them reaching for their phones (so, y’know, they can tell everyone they’ve ever met just how awesome your brand is)? You’re going to need branded packaging design.
Five things you NEED to figure out before you hire a designer
Successfully collaborating with a designer isn’t something you can just spontaneously wing. Make sure you’re properly prepared you put down your design deposit. And be sure to scroll down and grab 50% off your Brand Clarity Workbook!
Five design essentials every business needs
Ask any start up or small business owner what their “must-have” graphic design essentials are, and I guarantee you’ll get two responses: “A brand” and “a website”.
And while I’m awarding top points for knowing those two (with bonus biccy points if you actually have them), the truth is that success-provoking design is about more than just your brand and website.
Sure, those two are absolutely your go-to investments when you’re starting out.
But the difference between a business that has their style together, and one that’s missing out on opportunities to make an impact on their audience? It’s in the little design details.