On the Blog
Aside from creating, the process involved in designing a stunning (perfect for you) logo or any other design piece is huge. There are many bits, pieces and reasons involved in how we designers price ourselves.
One of the most frequently asked questions I get from potential clients is “I’m looking at getting a rebrand for my business, what the process?” So, I’m going to brake it all down and explain how you can expect a typical branding project to run.
I know many of you are headfirst into planning mode at the moment, so I figure now is the best time to share my graphic design trend predictions for the year ahead.
Today I’m looking back on some of the emerging trends that we started to see in 2020 (along with a few that just haven’t gone away over the years). I’ll also be sharing my two cents on what these might mean for your business and how you can potentially apply them to your own branding.
As a marketing professional (or a business owner wearing all the hats!) you’ll know that every sale or conversion counts. There are thousands of factors that go into every decision your customers make, many that they make without even thinking. One of these cues is colour – and your customers are using this everyday to decide which brands they want to buy from.
There’s no doubt we all have things we would have liked to pan out differently this year, but there’s also no point dwelling on what we can’t change. So if you’re looking for something more positive to focus on, I thought I’d share 20 things you can do before the end of 2020 to set up next year for success – no matter what 2020 looked like for you!
One thing 2020 has challenged me to do, is get more creative with how I connect with friends and family. We might not be able to enjoy all our usual gatherings or get-togethers, but we can still stay in touch and make these relationships stronger than ever with a little effort.
One of the most important things to do when starting and running your own business is to learn how to protect your brand, because this underpins all that you do in your business.
A strong brand helps you to feel confident in the services or products that you provide and ultimately leads to a better and stronger business. So you need to protect it legally.
For the last 6 years, I’ve been juggling Little Black Kat as a side gig, but I’m pleased to say that’s no longer the case. I’ve officially taken my business full time!
If you’re the proud member of a bustling marketing team, grab yourself that 3rd coffee of the day and settle in, because I’m going to share with you 7 tools to make your job just that little bit easier, less hectic and more manageable.
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