The blog
Welcome to my blog!
Here you’ll find all sorts of tips, tricks and information related to branding, graphic design, illustration, pattern design …and even a little something for my fellow graphic designers!
Being the giant design geek that I am, I’m passionate about providing helpful advice and guidance on all of these topics! Be sure to check back each month for the latest advice and information.
..let’s get creative!
How Surface Patterns and Illustrations Can Supercharge Your Business
Read time: Five mins So, you're in the business of, well, business. Your products have the quality, the functionality, and the user-friendliness nailed down. But have you ever considered the power ART has in making your offerings not just stand out but soar in the market? If you're not sure how art fits into your business strategy, then let me introduce you to the colourful world of Surface...
Winter Wonderland: Discover the Magic of Winter Colour Palettes
Read time: Five minsBrrr, can you feel that chill in the air? Winter is here, and with it comes the perfect opportunity to spice up your designs with some cool and cosy colours.As a graphic...
Draw Your Way to Success – The Psychology of Illustration in Branding
As a graphic designer and illustrator, I’ve seen firsthand how the right illustration style and technique can create a strong emotional connection with a brand’s target audience. So, let’s dive into the psychology of illustration in branding and how you can use it strategically in your marketing efforts.
Your fuss-free guide to (re)naming your business
Rebranding? Outgrown your current business name? Wanna (re)launch with a name that’ll back up your biz goals for the long-haul?
I’ve got you covered.
How to choose the right surface design type for your product
Ready to stand out by gifting your product with a gorgeous surface design? Your first step is to choose the best surface pattern design type for your project.
How to proof your design confidently and clearly when there are multiple decision-makers
If you Google this idiom, it’ll tell you that if too many people are involved in a project, it’ll definitely fail. But surely if we’re hopping on the idiom train, then it should be the more the merrier, right?
Yeah, nah, not when it comes to your design project.
Christmas Colour Inspiration
My 5 Fav Holiday Colour Palettes When we think Christmas colours, most of us instantly think of the traditional “Red and Green”. But …I don’t always want to follow the crowd when it comes to...
Get your business Christmas ready before December
For most businesses, the lead up to Christmas is one of the busiest times of the year. But small business owner, if you’re doing all the things and running around like a headless turkey in December,...
Why you don’t need to make the logo bigger
Your logo should be designed to work in harmony with your other brand elements, like your colour palette, imagery, patterns and even copy.
The non-designer’s guide to understanding colour formats
RGB, CMYK, PMS … Um, WTF?! Trying to figure out confusing design lingo? I’ve got you covered with a go-to guide to understanding the difference between colour formats. Read time: Five minsWondering...
become my bff
Sign up to my monthly newsletter
Come hang out with me on instagram
