Journal

On the Blog

Five things you NEED to figure out before you hire a designer

Five things you NEED to figure out before you hire a designer

Successfully collaborating with a designer isn’t something you can just spontaneously wing. Make sure you’re properly prepared you put down your design deposit. And be sure to scroll down and grab 50% off your Brand Clarity Workbook!

The Brand Advent Calendar

The Brand Advent Calendar

You’ve got the stockings sorted. Trimmed your tree and walked away with barely any bauble causalities. You’ve even bought yourself a pressie for surviving another crazy year (and if you haven’t, you definitely should. You deserve it.)
But … did you remember to put something for your other baby – aka your brand – under the tree?

Five design essentials every business needs

Five design essentials every business needs

Ask any start up or small business owner what their “must-have” graphic design essentials are, and I guarantee you’ll get two responses: “A brand” and “a website”.
And while I’m awarding top points for knowing those two (with bonus biccy points if you actually have them), the truth is that success-provoking design is about more than just your brand and website.
Sure, those two are absolutely your go-to investments when you’re starting out.
But the difference between a business that has their style together, and one that’s missing out on opportunities to make an impact on their audience? It’s in the little design details.

Six things I’ve learned from a year in business

Six things I’ve learned from a year in business

Most people indulge in a glass of wine or a long bubble bath after a hard day at work. Me? I wrote a resignation letter to make myself feel better.
I wasn’t even sure I was going to hand it in. I thought about it. Re-read it 100 times. Tweaked a word or two. Then decided, “F*ck it. If there’s a right time to start my own business, this is it: Smack bang in the middle of a pandemic.”

Oops! Don’t forget your mission and vision statements

Oops! Don’t forget your mission and vision statements

Before a graphic designer begins the branding process for you and any business, we need to talk about your mission and vision statements. These two statements are the foundation of what creates a strong brand.

5 Mistakes to Avoid When Branding Your Business

5 Mistakes to Avoid When Branding Your Business

When you’re first branding, you’ll feel like a child with a new toy. You’ll want to jump to the end where you get to play with a shiny new thing. It’s easy to rush the process, but you can make mistakes along the way. I want to share with you the most common ones to avoid, so you can get your branding right from the start.

Why ideal clients are the secret ingredient to a successful brand

Why ideal clients are the secret ingredient to a successful brand

I’m so excited for this month’s blog because here, you’ll learn all about why you need to understand your ideal client.
You see, intimately understanding your ideal client is super essential for your business and your brand.
Branding is an investment for your business, so to do it right you must uncover exactly who your brand is targeting.

become my bff

 

Sign up to my monthly newsletter

Pin It on Pinterest